Combination Mark Logos

Combination Mark Definition

Combination Marks are graphics with both text and a symbol/icon that conveys the brand image that you wish to create for your company or organization. Concise text can complement an icon or symbol, providing supplemental clarity as to what your enterprise is all about. There are integrated and stand alone combination marks. That is to say, the symbol/icon and text can be integrated together, side by side, or with one located above the other.

Why to use combination mark logo?

Combination logos usually contain a memorable and stunning graphic that tells the story of who you are, what you do, and all in conjunction with your business name for easy interpretation and identification.

A combination logo is an excellent choice for a start-up company or small business to build brand recognition, because a combination logo is both visually strong and explanatory.

What makes a good combination mark?

A combination mark is symbol and text used together. They are often used, because they combine the advantages of the symbol and the text.

• Determine right type selection. Clarity and simplicity are essential.
• Competent shape. Extreme shapes, such as long verticals or wide horizontals, may cause visual confliction.
• Suitability. Overall design of a logo should relate directly to the particular business or organization involved.
• Clarity. Every single element in the design should be harmonious with each other, such as tones, lines, words and colors.
• Freshness and Originality. Use your creativity to avoid the visual clash and amateur designs that detract from the whole combination mark logo's value.